Our Services

Our Services Are Designed to Support Real Growth

Our Services focus on building strong digital foundations rather than chasing trends. We partner with brands across beauty, fashion, wellness, and product-based businesses to create work that feels considered, functional, and enduring.

Whether you’re launching something new or refining an existing presence, our approach is grounded in strategy first. Design decisions are made with purpose, not aesthetics alone. Every project begins with understanding how your business operates, how customers interact with your brand, and what long-term success actually looks like.

Brand Strategy & Identity

Our Services confirm that branding is more than a logo. We help define positioning, visual systems, and messaging that align with how your brand should be perceived—now and in the future. This work creates clarity internally and consistency everywhere your brand shows up.

Website Design & Development

We design and build custom websites using Shopify and other scalable platforms, focusing on usability, performance, and structure. Our Services prioritize clarity and conversion without forcing aggressive sales tactics. The goal is to create sites that feel intuitive, confident, and easy to navigate.

Ongoing Support & Refinement

Some brands need ongoing design support as they grow. Our Services can include continuous optimization, page refinement, content updates, and technical guidance to ensure your site evolves alongside your business.

Rather than offering one-size-fits-all packages, our Services are tailored to the needs of each project. We believe thoughtful work comes from collaboration, not templates.

If you’re curious about how this approach translates into real projects, you can view selected work on our Projects page.

WHAT WE DO

Design that reflects where you're headed

We architect digital solutions that remove friction, create structure, and allow your brand to operate cleanly at scale. The result is an online presence that feels elevated, functional, and built for long-term growth.

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Intensives


2-DAY SHOPIFY REFRESH

The Shopify Refresh is a focused two-day rebuild for brands whose sites feel cluttered, outdated, or difficult to manage. We reorganize your structure, refine design across core pages, and bring clarity back to your storefront. It’s fast, intentional momentum work that immediately elevates how your business functions online.


3-DAY BRAND INTENSIVE

For founders who know their audience and offer but lack a cohesive system, we create a polished identity — logo suite, color palette, typography, and mockups — designed to scale with your business from day one. 

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Foundation


STRATEGY & BRAND IDENTITY


This package builds the visual and strategic core of your brand. Through a structured, collaborative process, we define your positioning and create a cohesive identity — logos, palette, typography, visual direction, and branded assets. 



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Catalyst



This package is perfect for creative entrepreneurs, service professionals, and small business owners who have a clear vision but need expert guidance to bring it to life. 

E-COMMERCE: WEBSITE IN A WEEK

A polished, high-performing Shopify storefront designed and built in one week. We create an intentional site structure, design all core pages, format your catalog, and implement essential automations for a seamless shopping experience.


SERVICE PROVIDER: WEBSITE IN A WEEK

A custom website built for studios, practitioners, and service-based businesses who need a clear, credible online presence. In one week, we design refined service pages, brand storytelling, responsive layouts, and key automations — giving you a site that supports how your business actually operates.


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Expansion


Our most comprehensive package for brands with complex needs. 


We architect a fully custom Shopify ecosystem — advanced templates, refined UX, and tailored structures — designed around how your business truly functions. It’s a long-term, scalable foundation built with technical precision and elevated design.

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Add-Ons


01 WEBSITE MAINTENANCE RETAINER

We handle technical support, bug fixes, design refinements, and content updates.

02 SEO OPTIMIZED BLOG POSTS

Each post is written with editorial clarity and strategic intent, and we’ll resize and optimize the content so you can repurpose it seamlessly across your social channels.

03 EMAIL MARKETING

We develop thoughtful campaign ideas tailored to your audience, design and build each email, and send it out on a consistent monthly cadence. 

04 PRODUCT DESIGN + PACKAGING

From custom products to shipping boxes, we help you create packaging that feels elevated, functional, and aligned with your brand’s visual language. 

05 CUSTOM SOCIAL MEDIA TEMPLATES

A refined set of templates tailored to your visual identity, designed to bring consistency and clarity to your content. 

06 CUSTOM MARKETING MATERIALS
From business cards to shopping bags, we design physical touchpoints that carry your brand into the real world.

  • Leigh_Kelley_Skin_Studio_Kingston_New_York_-141-Hayda Studios

    She really brought my vision to life through the branding — it felt so aligned from the start.

    Working with Kristen and Hayda Studios was such a great experience. She really brought my vision to life through the branding — it felt so aligned from the start. Her communication was clear, her eye for detail is incredible, and she’s refreshingly organized. I absolutely loved working with her and would recommend her to anyone.

    – Leigh Kelley
    Founder & Master Aesthetician

  • the-sculpt-society-blog-stay-motivated-4-Hayda Studios

    Since the launch of our new website, both site performance and maintenance have outperformed our expectations. 

    Externally, we have seen a significant increase in traffic across channels, particularly organic, and in conversions. Internally, we have been able to manage our needs efficiently and effectively with the website, the backend, and the training that Hayda Studios created.

    – Sammy Scheman
    Director Of Content Marketing

  • Artboard_3_6a780757-8c1f-496d-a0dd-b327ab3af092-Hayda Studios

    I can't sing Kristen's praises enough. I'm so in love with our rebrand and website!

    She is amazingly organized and was great at keeping me on track. She is both a fantastic listener and suggester. I really appreciated how dedicated she was to understanding my goals and values – she captured my vision and brought it to life through my branding.

    – Sara Gourlay
    Founder & Creative Director

  • hd-skin-dallas-aesthetician-facials-skincare-spa-mobile_b8817afc-1dd2-44c8-8064-b6181f163675-Hayda Studios

    It was overwhelming to start such a big project, but she made the entire process seamless with her organization skills and timeliness. She’s on top of everything.

    Not only is she a talented web designer who brought my vision to life, but she also goes above and beyond. Kristen's expertise extends to all aspects of website design, ensuring that the marketing elements shine and contribute to a successful launch. I wholeheartedly recommend her – Kristen is the real deal!

    – Haley Everett
    Founder & Master Aesthetician

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Next Steps

If you are ready to apply head to the enquire page on our website and let us know a little more about you and what you need! 

We cannot wait to meet you.

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